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JADA ONLINE, JUST FOR YOU
Membership does indeed have its privileges.

Beginning this month, free access to full-text articles through JADA Online at ADA.org will be restricted to ADA members and JADA print subscribers.

ADA members who have previously logged on to ADA.org to receive members-only content need do nothing further to continue receiving full-text JADA articles. Just choose a download format—either hypertext markup language, or HTML, or portable document format, or PDF—for your selected article and click the button that says, "ADA Members Download." You then will go directly to the article.

If you’ve never registered with ADA.org, you will be prompted to enter your ADA membership number and to select a password. After your initial login, you won’t need to enter your registration information again as long as you have "cookies" enabled on your Web browser. (Cookies, which are small files generated to store user information, were discussed in the December 2000 CyberNews column.)

JADA readers who hold personal subscriptions should choose the "JADA Subscribers Download" button for full-text article delivery. You will be redirected to "www.ingenta.com", the Web site of the company that provides JADA Online publishing services, to establish a user account and claim your subscription rights.

After registering, you will receive e-mail confirmation in 24 to 48 hours indicating that your subscription has been activated. Subsequent downloads will require your user-name and password, although this information can be saved if you check the "Remember Me" box on the ingenta.com login page and have cookies enabled.

Libraries, universities and other organizations that have institutional subscriptions to JADA will follow a similar registration process. For complete online subscription details, go to the JADA homepage ("www.ada.org/goto/jada") and follow the "Online Subscription Help" hyperlink.

ONLINE HEALTH CARE INFORMATION TAKES OFF
Do you find that more and more of your patients come in for appointments armed with printouts of research they’ve found online?

Nearly 80 percent of all American adults who use the Internet spend at least part of their time online searching for health care information, according to Harris Interactive poll results released in May. In all, about 110 million adults look for health information online at least sometimes, up from 97 million last year and 54 million in 1998, the poll found. On average, they search for health data three times a month.

Generally, the online health-information seekers prefer to use search engines to find what they’re looking for, according to the poll, with slightly more than half of them using these tools to search across many Web sites. In comparison, about one-quarter go directly to specific health care sites, while just over 10 percent use general-purpose portals that may include a section on health issues.

Harris Interactive also reports that online health-information seekers increasingly use sites from established organizations—professional, academic, governmental—rather than those from pure "e-health" organizations that exist only in cyberspace.

Reported by Joe Hoyle, electronic media editor, "hoylej{at}ada.org".

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